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Alter Ego Effect: The Power of Secret Identities to Transform Your Life

Alter Ego Effect: The Power of Secret Identities to Transform Your Life

$29.99
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Now a Wall Street Journal bestseller.

What if the games we played as children were the greatest gift to helping us achieve more today?

Before stage fright, impostor syndrome, emotional baggage, and the other dubious gifts of adulthood, everyone pretended to be a superhero, a favorite athlete, an inspiring entertainer, a nurse, a firefighter, a lion, or whatever else captured our imaginations. And yet, that natural creativity is slowly squeezed out of us because we think it's childish or it's "time to grow up." Now Todd Herman--backed by scientific research and countless stories from the real world--will show us how to tap into the human imagination to unleash new versions of ourselves, ready-made to kick ass.

Herman has been coaching champions in every field for over twenty years, and he's helped them bring out their Heroic Self to transcend the forces pulling them into the Ordinary World.

Anyone attempting ambitious things faces adversity, resistance, and challenges, but Herman confronts these obstacles with a question: Who or what needs to show up to make success inevitable?

In The Alter Ego Effect, Herman presents countless stories from salespeople, executives, entertainers, athletes, entrepreneurs, creatives, and historical figures to illustrate how to activate the Heroic Self already nested inside each of us. And he reveals that we may not be using those traits in the moments when we need them the most. From the creative entrepreneur who resisted their craft, to the accomplished military officer who wanted to be a warmer dad at home, Todd Herman's clients have discovered there is no end to the parts of their lives they could improve by using Alter Egos.

Corner Grocery Store Principles: Seven Family Business Principles That Will Create Customers For Life

Corner Grocery Store Principles: Seven Family Business Principles That Will Create Customers For Life

$19.95
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Revive the Heart of Business: Cherished Lessons from the Aisles of Tradition

Step through the quaint bell-clad door of memory lane and into the bustling aisles of a time-honored corner grocery store, where the scent of fresh produce and the warmth of genuine customer care lingered in the air. 'Corner Grocery Store Principles' is not just a book; it's a treasure chest of timeless wisdom, woven from the very fabric of family legacy and entrepreneurial spirit that powered the quintessential family-owned business.

In the pages of this inspiring journey, the author unravels the yarn of their family's corner store, artfully stitching the vibrant tapestry of customer service philosophies and the enduring 'Family Business Mindset'. Each chapter is a principle; a tried-and-tested maxim that champions the power of presence, the merit of adaptability, and the charm of personalized service, holding paramount the humane touch in a world racing towards digital impersonality.

Witness firsthand how principles like "Leaders Must Be Present and Accounted For" and "Do Whatever It Takes to Deliver the Goods" are not just pithy sayings, but cornerstone practices that transform businesses and forge indelible relationships. Embrace the profound simplicity behind statements like "Treat Your Customer Like a Fruit or Vegetable" as you learn to discern the nuanced needs of those you serve. Realize that the crux of crisis management lies in keeping "the Aisles Clear and the Doors Open", guaranteeing resilience and recovery in the face of adversity.

For entrepreneurs who aspire to cultivate a thriving business without sacrificing soul for scale, this book serves as a beacon. For leaders yearning to craft an organization where every hand is valued, every role is pivotal, and every customer feels at home, let these grounds of proven values be your guide. Embark on a transformative voyage from a cozy corner store to grand corporate avenues, as you carry forward a legacy of love, dedication, and community connection that never goes out of style.

'Corner Grocery Store Principles' is more than a book - it's your invitation to weave the warmth of yesteryear into the fabric of a future where exceptional customer care remains the star by which businesses navigate.

Corporation in the Twenty-First Century: Why (Almost) Everything We Are Told about Business Is Wrong

Corporation in the Twenty-First Century: Why (Almost) Everything We Are Told about Business Is Wrong

$35.00
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A radical reappraisal of the nature and activities of business--what it is for and how it works

"A characteristically acerbic analysis of the archetypal organisational unit of capitalism."--Andrew Hill, Financial Times, "Best Books of 2024: Business"

Shortlisted for the 2024 Financial Times and Schroders Business Book of the Year Award

In the world of Adam Smith and Karl Marx, capitalists built and controlled mills and factories. That relationship between capital and labor continued in the automobile assembly lines and petrochemical plants of the twentieth century.

But no longer: products and production have dematerialized. The goods and services provided by the leading companies of the twenty-first century appear on your screen, fit in your pocket, or occupy your head. Ownership of the means of production is a redundant concept. Workers are the means of production; increasingly, they take the plant home. Capital is a service bought from a specialist supplier with little influence over customer businesses. The professional managers who run modern corporations do not exert authority because they are wealthy; they are wealthy because they exert authority.

John Kay's incisive overhaul of our ideas about business redefines our understanding of successful commercial activity and the corporation--and describes how we have come to "love the product" as we "hate the producer." This is a brilliant and original work from one of the greatest economists.

Crisis of Democratic Capitalism

Crisis of Democratic Capitalism

$30.00
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From the chief economics commentator of the Financial Times, a magnificent reckoning with how and why the marriage between democracy and capitalism is coming undone, and what can be done to reverse this terrifying dynamic

Martin Wolf has long been one of the wisest voices on global economic issues. He has rarely been called an optimist, yet he has never been as worried as he is today. Liberal democracy is in recession, and authoritarianism is on the rise. The ties that ought to bind open markets to free and fair elections are threatened, even in democracy's heartlands, the United States and England.
Around the world, powerful voices argue that capitalism is better without democracy; others argue that democracy is better without capitalism. This book is a forceful rejoinder to both views. Even as it offers a deep, lucid assessment of why this marriage has grown so strained, it makes clear why a divorce of capitalism from democracy would be a calamity for the world. They need each other even if they find it hard to life together.
For all its flaws, argues Wolf, democratic capitalism remains far and away the best system for human flourishing. But something has gone seriously awry: the growth of prosperity has slowed, and the division of its fruits between the hypersuccessful few and the rest has become more unequal. The plutocrats have retreated to their bastions, where they pour scorn on government's ability to invest in the public goods needed to foster opportunity and sustainability. But the incoming flood of autocracy will rise to overwhelm them, too, in the end.
Citizenship is not just a slogan or a romantic idea; it's the only idea that can save us, Wolf argues. Nothing has ever harmonized political and economic freedom better than a shared faith in the common good.
This wise and rigorously fact-based exploration of the epic story of the dynamic between democracy and capitalism concludes with the lesson that our ideals and our interests not only should align, but must do so, for everyone's sake. Democracy itself is now at stake.

Die with Zero: Getting All You Can from Your Money and Your Life

Die with Zero: Getting All You Can from Your Money and Your Life

$27.99
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A WALL STREET JOURNAL BESTSELLER

A Common-Sense Guide to Living Rich....Instead of Dying Rich

Imagine if by the time you died, you did everything you were told to. You worked hard, saved your money, and looked forward to financial freedom when you retired.

The only thing you wasted along the way was...your life.

Die with Zero presents a startling new and provocative philosophy as well as practical guide on how to get the most out of your money--and out of your life. It's intended for those who place lifelong memorable experiences far ahead of simply making and accumulating money for one's so-called Golden Years.

In short, Bill Perkins wants to rescue you from over-saving and under-living. Regardless of your age, Die with Zero will teach you Perkins' plan for optimizing your life, stage by stage, so you're fully engaged and enjoying what you've worked and saved for.

You'll discover how to maximize your lifetime memorable moments with "experience bucketing," how to convert your earnings into priceless memories by following your "net worth curve," and find out how to navigate whether to invest in, or delay, a meaningful adventure based on your "spend curve" and "personal interest rate."

Using his own life experiences as well as the inspiring stories and cautionary tales of others--and drawing on eye-opening insights about time, money, and happiness from psychological science and behavioral finance --Perkins makes a timely, convincing, and contrarian case for living large.

Empire of Pain: The Secret History of the Sackler Dynasty

Empire of Pain: The Secret History of the Sackler Dynasty

$19.00
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NEW YORK TIMES BESTSELLER - A NEW YORK TIMES NOTABLE BOOK OF THE YEAR - A grand, devastating portrait of three generations of the Sackler family, famed for their philanthropy, whose fortune was built by Valium and whose reputation was destroyed by OxyContin. From the prize-winning and bestselling author of Say Nothing.

"A real-life version of the HBO series Succession with a lethal sting in its tail...a masterful work of narrative reportage." - Laura Miller, Slate

The history of the Sackler dynasty is rife with drama--baroque personal lives; bitter disputes over estates; fistfights in boardrooms; glittering art collections; Machiavellian courtroom maneuvers; and the calculated use of money to burnish reputations and crush the less powerful. The Sackler name has adorned the walls of many storied institutions--Harvard, the Metropolitan Museum of Art, Oxford, the Louvre. They are one of the richest families in the world, but the source of the family fortune was vague--until it emerged that the Sacklers were responsible for making and marketing a blockbuster painkiller that was the catalyst for the opioid crisis.

Empire of Pain is the saga of three generations of a single family and the mark they would leave on the world, a tale that moves from the bustling streets of early twentieth-century Brooklyn to the seaside palaces of Greenwich, Connecticut, and Cap d'Antibes to the corridors of power in Washington, D.C. It follows the family's early success with Valium to the much more potent OxyContin, marketed with a ruthless technique of co-opting doctors, influencing the FDA, downplaying the drug's addictiveness. Empire of Pain chronicles the multiple investigations of the Sacklers and their company, and the scorched-earth legal tactics that the family has used to evade accountability.

A masterpiece of narrative reporting, Empire of Pain is a ferociously compelling portrait of America's second Gilded Age, a study of impunity among the super-elite and a relentless investigation of the naked greed that built one of the world's great fortunes.

In This Economy?: How Money & Markets Really Work

In This Economy?: How Money & Markets Really Work

$30.00
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NEW YORK TIMES BESTSELLER - The book Jon Stewart (The Daily Show) hailed as "essential reading" for anyone who wants to "make informed decisions" and "have a basic understanding of the economy" an illustrated guide to economics from one of the internet's favorite financial educators.

"Few people can communicate how the economy actually works better than Kyla Scanlon."--Morgan Housel, author of The Psychology of Money

Is our national debt really a threat? What is a "mild" recession, exactly? If you're worried about your bank account balance, job security, or mortgage rate, what data should you be keeping tabs on?

For anyone trying to make sense of disorienting headlines, there's no better interpreter than Kyla Scanlon. Through her trademark blend of witty illustrations, creative analogies, and insights from behavioral economics, literature, and philosophy, Scanlon breaks down everything you need to know about how money and markets really work. This indispensable handbook reveals the hidden forces driving key economic outcomes, the most common myths to steer clear of, and the dusty, outdated assumptions that constrain our political imagination, offering a bold new path to building a prosperous society that works for everyone.

Limitless Expanded Edition: Upgrade Your Brain, Learn Anything Faster, and Unlock Your Exceptional Life

Limitless Expanded Edition: Upgrade Your Brain, Learn Anything Faster, and Unlock Your Exceptional Life

$28.99
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Brand-new tools to unlock your brain's potential! This expanded edition of the New York Times and #1 Wall Street Journal bestseller includes chapters on A.I., nootropics, discovering your brain type, and more.

For over 30 years, Jim Kwik, the world-renowned brain coach, has been the secret weapon of success for a diverse range of high achievers, including actors, athletes, CEOs, and business pioneers. In Limitless, he reveals science-based practices and field-tested tips to accelerate self-learning, communication, memory, focus, recall, and speed reading to create amazing results.

In this expanded edition, you'll find four new chapters:

  • How to harness A.I. (Artificial Intelligence) to boost H.I. (Human Intelligence)
  • The latest breakthroughs in nootropics and nutrition to enhance cognitive performance
  • Limitless at Work-tools to adapt and thrive, whether you're fully remote, embracing the hybrid model, or resuming the traditional office setting
  • A self-assessment to crack your "brain animal" code

  • Newly updated with transformative success stories from people who've used Jim's teaching in the real world, the expanded edition of Limitless gives people the ability to accomplish more--more productivity, more transformation, more personal success, more business achievement--by changing their Mindset, Motivation, and Methods and creating unstoppable Momentum. These "4 M's" live in the pages of Limitless along with practical techniques that unlock the superpowers of your brain and change your habits.

    Learn how to:

  • FLIP YOUR MINDSET - Identify and challenge the assumptions, habits, and procrastinations that limit you and expand the boundaries of what you believe is possible.

  • IGNITE YOUR MOTIVATION - Uncovering what motivates you is the key that opens up limitless mental capacity. When you unleash your passions, purposes, and sources of energy, you stay focused and clear on your goals.

  • MASTER THE METHODS - Accelerate learning, improve memory, and enhance brain performance. Jim Kwik applies the latest neuroscience for accelerated learning so you can finish a book 3x faster through speed reading (and remember it), learn a new language in record time, and master new skills with ease.

  • BUILD MOMENTUM - Unstoppable momentum is the product of mindset, motivation, and methods. Jim offers new insights and tools to unlock the first 3 M's so you can become truly limitless.

  • Limitless Expanded Edition is the ultimate brain training book, packed with practical techniques to help you level up your mental performance and transform your life.

    "There's no genius pill, but Jim gives you the process for unlocking your best brain and brightest future." -- Mark Hyman, M.D.

    Understanding Stocks

    Understanding Stocks

    $26.00
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    The bestselling stock-investing guide--revised and updated to improve your performance in today's world of long-term investing and short-term trading

    There's never been a better time to get into stocks. New technologies provide tools and equipment for novices that previous generations of investors and traders didn't even dream of.

    The go-to guide for beginners, Understanding Stocks, provides everything you need to start out strong. From opening an account to evaluating stocks to making trades, it covers all the fundamentals―market language, players, rules, strategies, and environment―and helps you build a solid portfolio by developing the right balance between risk and reward. This updated third edition includes brand-new chapters on:

  • Risk management
  • Identifying winning stocks
  • Testing your trading strategy
  • Bitcoin and alternative investments
  • Ways to read the market quickly and accurately
  • Technical and fundamental analysis
  • Short-term trading and long-term investing
  • In addition, this comprehensive resource brings you fully up to date on pattern day trading rules and zero commissions; strategies for both bull and bear markets; the influence of computer algorithms; and preparing for the market open.

    You don't need a fortune to make a fortune. With Understanding Stocks you have everything you need to succeed as an investor or trader.

    Michael Sincere is the author of many popular investing and trading books. He routinely provides his insight into the stock market. Sincere has worked as an adjunct professor at two universities, and he writes for several major corporations and brokerage firms. He also writes a column for MarketWatch, "Michael Sincere's Long-Term Trader."